Show card



Patented Oct. 24, 1944 SHOW CARD Baron Woolf and Frank Henry Hadley, Selly Oak, Birmingham, England Application September 11, 1942, Serial No. 458,042 In Great Britain October 9, 1941 1 Claim. (Cl. 206-80) This invention relates to show cards of the kind used in shops for displaying small articles or substances contained in envelopes. Usually a number of these envelopes are attached to the front of a card by adhesive, and when an envelope is detached from the card (as for example when effecting a sale) the vacant space left on the card usually presents an untidy appearance owing either to tearing of the surface of the card or to the smear of the adhesive left on the card.

The purpose of the present invention is to provide an improved form of show card whereby the above-mentioned objection is avoided, and which also enables the envelopes to be attached more conveniently.

The invention consists of a show card having a number of flaps, under each of which an edge of an envelope or the like can be inserted, and having on its rear surface opposite the flaps an adhesive layer or layers to which the envelopes or the like can be secured.

In the accompanying sheet f explanatory drawings- Figure 1 is a front elevation and Figure 2 a rear elevation of a show card constructed in accordance with the invention.

Figure 3 is a detail cross sectional view illustrating one of the tongue pieces to a larger scale than Figures 1 and 2.

In carrying the invention into effect as shown, we form on the portion of a show card a to which the envelopes to be' displayed are to be secured, a plurality of small flaps b, these being arranged in rows or in any other desired order.

Each flap is formed integrally with the card by suitably slitting the card along a line corresponding to the shape of the flap. Behind the flaps there is secured a layer 0 or a plurality of layers of adhesive material; when the flaps are arranged in rows, we secure to the rear side of large enough to cover all the flaps on the card.

011 lifting a flap a portion of the adhesive layer is exposed. The envelopes are attached by lifting the flaps (see Figure 3), and inserting an edge portion of the envelopes beneath them. The flaps are then pressed down, thereby pressing the said portions of the envelopes into contact with the adhesive layer beneath and causing the envelopes to be secured, the portions of the adhesive layer or the corresponding portions of the envelopes being previously moistened if necessary.

On removing an envelope, the corresponding flap remains in position on the card and conceals the portion of the adhesive layer to which the envelope was attached, thus avoiding any objectionable disfigurement of the card.

For some purposes instead of enclosing the articles in envelopes they are secured to the show card by a removable tab or other attachment piece. These tabs are tucked under the flaps b on the show card in the same manner as the envelopes above described.

7 By this invention we not only obviate disfigurement of the card on detachment of an envelope or the like, but we also facilitate the attachment of the envelopes or the like to the card.

Having thus described our invention what we claim as new and desire to secure by Letters Patent is:

A show card having a number of integral flaps which are defined by slits in the card and under each of which an edge of an envelope or the like can be inserted, and also having behind and separate from the flaps at least one adhesive bearing layer to which the envelopes or the like can be secured at positions concealable by the flaps, the adhesive bearing layer being secured to the rear surface of the card continuous over the area defined by the said flaps and arranged so that portions of the said layer can be exposed by lifting the said flaps.

BARON WOOLF. FRANK HENRY HADLEY. 

